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Web there are two blue ocean strategy pdf templates included in the free download, an excel sheet you can use to create a strategy canvas and a microsoft powerpoint. Red ocean vs blue ocean strategy. It graphically captures, in one simple picture, the current strategic landscape and the future prospects for an organization. Identify and agree on the need for.
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Web in this free introductory toolkit, we will introduce you to some of the key concepts, tools, and frameworks of blue ocean strategy and blue ocean shift, including: Identify and agree on the need for change. Each strategic trend is customizable according to factors in xy axis. The strategy canvas captures the current state of play in the known market.
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Web blue ocean is a slang term created in 2005. You'll even get some unexpected examples, like how the transformers and jimi hendrix created blue oceans! Select a specific target group and the value proposition you offer them. Red ocean vs blue ocean strategy. Web the pdf template includes a table to list your key competing factors and a blank.
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